How Bridget Jones boosted the market for big underwear

Bridget Jones' pants are trendy again among British women

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University of Warwick on The Conversation

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Mrs Hinch sparks conversation about Bridget Jones style big knickers, here are our favourites to wear everyday - OK! Magazine

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Bridget Jones' underpants on get thousands of glowing reviews

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How Bridget Jones boosted the market for big underwear

Bridget Jones created huge demand for big pants according to University of Warwick researcher - CoventryLive

Body confidence campaigner says Bridget Jones' obsession with weight made her 'vow' to diet