Still a Barbie world: Mattel boss gives toy world a grown-up spin

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Ynon Kreiz’s turnround hinges on modern products and vigorously mining old brands

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Mattel Inc

Hasbro CEO: Billion-dollar 'Barbie' Proves 'how Vital The, 43% OFF

Adventure Time Finn, Jake Original Cartoon Network Collectible

Still a Barbie world: Mattel boss gives toy world a grown-up spin

Hasbro CEO: Billion-dollar 'Barbie' Proves 'how Vital The, 43% OFF

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Hasbro CEO: Billion-dollar 'Barbie' Proves 'how Vital The, 43% OFF

Adventure Time Finn, Jake Original Cartoon Network Collectible

Hasbro CEO: Billion-dollar 'Barbie' Proves 'how Vital The, 43% OFF

Still a Barbie world: Mattel boss gives toy world a grown-up spin

Hasbro CEO: Billion-dollar 'Barbie' Proves 'how Vital The, 43% OFF