Endeavor and WWE: Why has the deal happened and what will the UFC

SportsPro assesses why the sports and entertainment group made its acquisition and what comes next for WWE and the UFC.

WWE to Merge with UFC Parent Company Endeavor Group to Leverage 'Heavily in Demand' Combat Entertainment

WWE to Combine With UFC Parent Endeavor - WSJ

WWE Sells To Endeavor, Announces Merger With UFC

The Deals Debrief: NWSL, Feastables and Serie A all sign major contracts in Q4 as Visit Saudi continues sponsorship spree - SportsPro

WWE-UFC Merger Could Create Media Rights Juggernaut

Past Events – Page 234 – SportsPro

WWE-UFC Combination Will Add More Fights, More Content, and More Stars

Prime names UFC's Israel Adesanya and Alex Volkanovski as first sponsored athletes - SportsPro

Past Events – Page 234 – SportsPro

WWE, UFC parent Endeavor announce $21.4 billion merger

Ed Dixon - Deputy Editor - SportsPro