Jeremy Allen White's Calvin Klein Ad Generates $12.7 Million in MIV

Jeremy Allen White’s underwear campaign for Calvin Klein's spring 2024 collection was released on Thursday and went viral on social media.

Jeremy Allen White's Underwear Campaign Generates $12.7 Million in Media Exposure for Calvin Klein in 48 Hours

Why Calvin Klein Ads Still Get People Talking

Jeremy Allen White's Underwear Campaign Generates $12.7 Million in Media Exposure for Calvin Klein in 48 Hours

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How Jeremy Allen White Prepped for His Calvin Klein Underwear Campaign

Jeremy Allen White's Underwear Campaign Generates $12.7 Million in Media Exposure for Calvin Klein in 48 Hours

Why Calvin Klein ads still get people talking

Calvin Klein's Jeremy Allen White Campaign Nets $12.7M in Media Exposure in 48 Hours

Calvin Klein on Instagram: Iconic extra-soft cotton stretch. Stencil Logo underwear now on CalvinKlein.com, calvin klein