Why ecommerce leader bonprix's newest concept is in physical retail - Insider Trends

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Head of bonprix Retail GmbH, Daniel Füchtenschnieder shares what prompted fashion connect store, how customers responded and what can be learnt from it.

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Why ecommerce leader bonprix's newest concept is in physical

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Why ecommerce leader bonprix's newest concept is in physical

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Why ecommerce leader bonprix's newest concept is in physical

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Why ecommerce leader bonprix's newest concept is in physical

Solution: Digital Shopping with RFID in Bonprix's Future Store