The brands you'll find at the new JCPenney Beauty concept will

Who knew there’s halal makeup? And heck yeah, there’s sunscreen for dark skin. Entrepreneurs have blossomed with ideas inside the beauty business.

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Sephora Peoria, IL Last Updated November 2023 Yelp, 52% OFF

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JCPenney aims to conquer Gen Z with new prom exclusive - Brand Innovators

Economical Excellence New releases at Sephora inside JCPenney