DBApparel UK hired Sixty to promote lingerie brand Playtex to older women

DBApparel UK has called in Sixty to handle its lingerie brand Playtex's repositioning for older women.

Playtex Brand History

1986 print ad page -Playtex Thank Goodness it Fits BRA lingerie SEXY GIRL Advert

Playtex Brand History

The designers making lingerie that women actually want to wear

Show review: No sign of an uplift at INDX Intimate Apparel

The designers making lingerie that women actually want to wear

Playtex Brand History

DBApparel UK hired Sixty to promote lingerie brand Playtex to older women

Playtex Brand History

Playtex Brand History