Athleta's 2024 strategy includes fitness events & product drops

Athleta's CEO speaks to Modern Retail about the brand's plan to enter the new year with more innovative products and in-person events.

EXCLUSIVE: Athleta Launches Workout Clothes Specifically for Rigorous Exercise

Athleta Introduces New Experiential Fitness Series, Move with Athleta, and Takes Over NYC with Launch Events on November 16

Athleta: Fashion & Athleisure by Gap Inc.

Athleta features Simone Biles and Allyson Felix in new ads

Athleta Reimagines Performance Product with the Debut of Revolutionary Train Collection

What will you wear in life after Zoom? Clothing brands like Athleta, Target, Wilson make a big bet that all-day workout wear is here to stay. – Chicago Tribune

Women's Health Fitness Awards 2024 - Best Fitness Products

Athleta Gets Fit With New Digital Platform AthletaWell

WellPro Athleta

Athleta Partners with Katie Ledecky, the World's Most Decorated Female Swimmer, as Newest Member of its Power of She Collective

Lululemon vs. Athleta: Which Brand is Better?

Athleta Unveils Digital Platform Focused on Wellbeing

Athleta Partners with Katie Ledecky, the World's Most Decorated Female Swimmer, as Newest Member of its Power of She Collective

How Athleta's 'Find Your Movement' campaign evolves the brand