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Why Bella Hadid's Victoria's Secret post caused online outrage: despite the lingerie company's inclusive rebrand, fans complain it's still 'perpetuating body dysmorphia' with its new campaign

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Victoria’s Secret has received a lot of appreciation from fans in recent years for being more inclusive – so why did a post by Bella Hadid this week about its latest campaign cause so much anger?
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This week Bella Hadid revealed on Instagram that she is starring in a new Victoria’s Secret campaign, provoking a mixed response online.

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Bella Hadid reveals toned abs in pink lace lingerie for Victoria's Secret Valentine's Day campaign

Why Bella Hadid's Victoria's Secret post caused online outrage: despite the lingerie company's inclusive rebrand, fans complain it's still 'perpetuating body dysmorphia' with its new campaign

Why Bella Hadid's Victoria's Secret post caused online outrage: despite the lingerie company's inclusive rebrand, fans complain it's still 'perpetuating body dysmorphia' with its new campaign

Why Bella Hadid's Victoria's Secret post caused online outrage: despite the lingerie company's inclusive rebrand, fans complain it's still 'perpetuating body dysmorphia' with its new campaign

Why Bella Hadid's Victoria's Secret post caused online outrage: despite the lingerie company's inclusive rebrand, fans complain it's still 'perpetuating body dysmorphia' with its new campaign

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Why Bella Hadid's Victoria's Secret post caused online outrage: despite the lingerie company's inclusive rebrand, fans complain it's still 'perpetuating body dysmorphia' with its new campaign

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Why Bella Hadid's Victoria's Secret post caused online outrage: despite the lingerie company's inclusive rebrand, fans complain it's still 'perpetuating body dysmorphia' with its new campaign